Apparel, Footwear & Luxury Goods

With PSS, you receive the strategy and consulting support you need to achieve your business goals.

c-industries-4-apparelWe help leading participants in the apparel, footwear, and accessories markets to accelerate growth and improve operational efficiencies. We also have extensive experience across the luxury goods industry.

 Our experience includes assisting clients with establishing international pricing, developing product mix, completing value-based customer segmentation, and optimizing channel mix. We also apply our deep industry expertise and global network to help clients design and implement an optimized current organizational structure, corporate partnerships, and distribution networks.

 Each project is structured to meet each client’s specific needs, but our key capabilities include the following:

Organizational Changes to Meet Client Needs

We help industry participants change their current organizational operations in order to improve their ability to innovate, to protect their intellectual property, and to meet the unique needs of both established and emerging clients.

Prioritize Market Opportunities Using Data-Driven Consumer Segmentation

We have worked with leading manufacturers and brands to assess potential market opportunities by using a combination of primary and secondary consumer research. Implementation strategies often involve combining digital promotion strategies with traditional key account management techniques to deliver optimized channel strategies that maximize profitability.

Direct-to-Consumer and Next-Generation E-Commerce

We work with traditional retailers as well as online retailers to assess and implement strategies that allow them to become “omni-channel brands,” available to customers in a variety of ways. In addition, we partner with/invest in emerging platforms that will be important to the future implementation of direct-to-consumer marketing strategies.

Expansion Opportunities

We help clients to build on existing capabilities, and we assist them in identifying categories that appear to be complementary and that offer significant growth opportunities. These categories include geographic expansion and opportunities to expand product portfolios into “adjacencies” and “near-adjacencies.”

We work with a wide range of clients, including:

  • Apparel
  • Footwear
  • E-Commerce
  • Luxury Goods
  • Sourcing & Supply Chain Vendors
  • Other Specialists