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Services : Industry-Specific : Service Offerings

PSS provides a full suite of specific services tailored to the unique needs of different client types. PSS is continually evolving its industry specific offerings to meet the changing needs of the healthcare industry.

Pharmaceuticals/Life Sciences
1. Generic competition
  1. PSS helps pharmaceutical/life sciences clients in responding to potential generic competition with a number of alternative strategies to maximize future revenues. PSS leverages insights from multiple "at-risk" launches (before final court decision related to patent validity) of drugs to assess the likelihood of an "at-risk" launch. Additionally, PSS and its industry experts have in-depth experience in prioritizing and executing a number of response models based on the circumstances surrounding the generic competition.
2. Measuring efficiency of marketing campaigns
  1. PSS works with pharmaceutical/life sciences clients to deliver ROI calculations for direct-to-consumer advertising campaigns based on quantitative and qualitative data-driven research. PSS' findings help to determine specific customer segments, where the direct-to-consumer campaign was most effective. The ROI calculations help clients to make on-going and future decisions for marketing expenditures. PSS provides a rigorous, repeatable process that client utilize across multiple direct-to-consumer advertising campaigns. Additionally, PSS provides similar services for direct-to-consumer campaigns targeting the unacculturated Hispanics or other ethnic groups.
Small to Mid-Sized Companies
1. Raising capital
  1. PSS assists small to mid-sized companies in raising capital for growth or expansion needs by helping to refine the value proposition and commercialization strategy. PSS prioritizes potential investors based on optimal financing structure and works with the client's senior management to negotiate and facilitate meetings with potential investors.
2. Turnaround management
  1. PSS works with small to mid-sized companies requiring turnaround management to provide interim management services as well as investigating the potential for divestments or strategic acquisition. PSS has a vast team of experts with operational experience to assist clients to resolve the challenges facing the company.